CONTENT & MARKETING STUDIO
A creative, hands-on course exploring how content is created, shared, and used to build brands. Students will learn how ideas are turned into engaging content, and how businesses use marketing to connect with their audience.
Across the week, students will develop their own brand concept, create digital content, and build a mini marketing campaign, combining creativity with strategy and real-world skills.
Understanding Content & Audience
Creating Content (Photo, Video & Design)
Branding & Campaign Development
Editing, Refining & Strategy
Final Campaign & Presentation
Course materials:
Students will need to bring a smartphone for content creation during the course. All use will be guided and supervised.